Privacy Policy

1. About This Policy

This Privacy Policy applies to information collected by CPR 4 Your Car ("the Shop," "we," "us") when you visit our website at cpr4yourcar.com, contact us, bring your vehicle to us for service, or otherwise interact with our business. By using our website or services, you agree to this Privacy Policy.

Our services and website are intended for adults 18 years of age or older. We do not knowingly collect personal information from minors. If you believe a minor has provided us information, please contact us at cpr4yourcar@gmail.com so we can remove it.

2. Information We Collect

We collect only what we need to do our work and to run our business.

Information you give us directly

• Name
• Phone number
• Email address
• Mailing address (when needed)
• Vehicle information (year, make, model, VIN, license plate, odometer)
• A description of the concern or service you're requesting
• Payment information at the time of payment

Information we generate during service

• Repair Orders, estimates, invoices, and service history
• Diagnostic data read from your vehicle's computer systems
• Photographs and video of your vehicle and the repair work
• Digital vehicle inspection findings
• Notes from conversations with you about your repair

Information collected automatically through our website

• Pages viewed, links clicked, time spent, and similar usage data
• Device and browser information, including IP address
• Approximate location based on IP address
• Cookies and similar tracking technologies, as described in Section 6
• Information you enter into any contact, scheduling, or quote-request form on our website, which is delivered to us by email and stored in our CRM

Information collected on our premises

Closed-circuit television (CCTV) and security camera footage of our lobby, service areas, the exterior of our building, and our parking lot, recorded for security, theft prevention, safety, and dispute-resolution purposes. Some of our cameras (including Ring cameras) may also record audio as part of their normal operation. By entering the premises, you are notified that video and, in some areas, audio recording is in use. CCTV and audio recordings are retained for a limited period and are reviewed only when needed for one of the purposes listed above. Ohio permits the recording of a conversation with the consent of one party to the conversation (Ohio Revised Code 2933.52).

What we do not collect

• We do not knowingly collect Social Security numbers, driver's license numbers, or financial account numbers beyond what is needed to process a single payment.
• We do not collect information from minors.
• We do not knowingly collect "sensitive personal information" such as government identification numbers, precise geolocation, race, religion, health information, sexual orientation, biometric data, or genetic data. Our business does not require this information, and we do not ask for it.

3. How We Use Your Information

We use the information we collect to:

• Provide the service you requested, including diagnosis, repair, communication about your vehicle, and follow-up
• Prepare estimates, repair orders, and invoices
• Process your payment
• Contact you about your vehicle and your repair
• Maintain a service history for your vehicle
• Document our work for warranty support, dispute resolution, and quality assurance
• Comply with legal obligations, including Ohio Administrative Code 109:4-3-13 documentation requirements
• Carry out the abandoned-vehicle procedures under Ohio law if a vehicle is left at our shop. As part of this, we may search Ohio Bureau of Motor Vehicles records to identify the owner and any lienholder, as authorized by Ohio Revised Code 4505.101. Any DMV or BMV information we obtain is used only for the legal purpose for which it was obtained, consistent with the federal Driver's Privacy Protection Act
• Run and improve our website and our advertising, as described in Section 6
• Send you marketing or promotional messages, but only if you have separately opted in (see Section 4)

4. How We Communicate with You; Text and Email

We communicate with customers by phone, text message, and email at the contact information you provide.

Transactional and service messages. Texts, emails, and calls about your repair, such as quotes, estimates, approval requests, status updates, and notice that your vehicle is ready, are transactional messages sent as part of doing business with you. Providing your phone number or email at intake authorizes us to use those channels for these messages, and a separate written opt-in is not required for them.

Marketing and promotional messages. Promotional messages, special offers, and similar marketing communications are sent only if you separately opt in. You can opt out of marketing at any time by replying STOP to a text, unsubscribing from an email, or contacting us.

Opt-out of any messaging. Even for transactional messages, you can ask us to stop texting or emailing you, and we will honor that request promptly. You can opt out by replying STOP to a text, by emailing cpr4yourcar@gmail.com, or by calling (330) 818-7120. If you opt out of text messaging, we will reach you by phone or email instead.

Call recording. For quality, training, and accurate record-keeping, most calls to and from our shop are recorded. We use more than one phone line and are working toward routing all calls through our recorded line. By calling us, or by providing a phone number we use to call you, you consent to the recording of those calls. Ohio permits the recording of a call with the consent of one party to the call.

5. How We Share Your Information

We share information only when it's necessary to do our work, run our business, or comply with the law:

• Service providers and technology vendors. We use trusted technology vendors to operate our business. They receive only the information they need to do their job and handle it under their own policies and agreements. The main ones include:
  • Tekmetric, our shop-management software, which holds repair orders, estimates, invoices, vehicle and customer records, and service history
  • HighLevel (GoHighLevel), our customer relationship management (CRM) platform, which holds contact information, message history, and follow-up records
  • Twilio, the underlying communications platform that powers some of our text and call functionality
  • Our payment processor, including Tekmetric Payments and its underlying processor (Stripe), for handling card payments. Card data is collected and processed by these payment providers, not stored by us
  • Parts suppliers and sublet vendors, such as alignment shops, for sourcing parts and coordinating outside services
• Third-party financing. If you choose to finance a repair through a provider available at checkout (such as Affirm, Klarna, Sunbit, or similar), you provide your personal and financial information directly to that financing company, not to us. The financing company makes the credit decision and holds your financial data under its own privacy policy. We are not a lender, a bank, or a financial institution. We do not extend credit, and our business is not subject to the federal Gramm-Leach-Bliley Act.
• Vehicle history reporting. Our shop-management software may report basic service-history information, such as the date, mileage, and general services performed, to vehicle-history services such as Carfax. This reporting does not include your name, contact information, or payment information. It documents that the service occurred on the vehicle and benefits you by building a maintenance record for the vehicle.
• Advertising partners. Through our website's analytics and advertising tools (Section 6), limited information about how you interact with our website may be shared with Google and Meta (Facebook) so we can measure and improve our ads. These partners use that information under their own privacy policies.
• Legal and safety. We may share information when required by law, in response to lawful requests from public authorities, to protect our rights or property, to investigate potential fraud or abuse, or to address a safety concern.
• Business changes. If our business is sold, merged, or reorganized, customer information may be transferred as part of that transaction.

5A. Photographs and Video

We photograph and video customer vehicles as part of our work, for documentation, estimating, warranty support, training, dispute resolution, and marketing. Our handling of these images is described in our Terms of Service (Sections 13 and 13B).

For marketing use specifically, we do not photograph the interior contents of vehicles, personal belongings, or documents for marketing purposes, and we remove or obscure license plates, vehicle identification numbers, and other identifying details before publishing images. We do not publish your name, address, phone number, or payment information as part of repair marketing content. If you would prefer that images of your vehicle not be used for marketing, tell us and we will note it in your file.

5B. Online Reviews and Responses

We may respond to customer reviews on platforms such as Google, Facebook, and Yelp. When we respond publicly to a review, we do not publish a customer's full name, contact information, address, payment information, or other personal details. If a public response would require us to disclose private information to address the concern, we will ask the customer to contact us directly instead. We do not encourage, discourage, restrict, or condition customer reviews, and we honor your right to share honest feedback.

6. Cookies, Analytics, and Advertising

Our website uses cookies, pixels, and similar tracking technologies to operate the site, understand how visitors use it, and deliver and measure our advertising. Specifically, we use:

• Google Analytics and Google Tag Manager to understand how visitors use our website, including which pages they view and how they got there.
• Google Ads and Google Local Services Ads (LSA) to run and measure search and local advertising in our service area.
• Meta (Facebook) advertising tools, including the Meta (Facebook) Pixel, to run and measure advertising on Facebook and Instagram.

These tools may set cookies on your device and may collect information such as your IP address, browser and device information, pages viewed, and actions taken on our website. Google and Meta use this information under their own privacy policies.

Your choices

• You can control cookies through your browser settings.
• You can opt out of personalized Google advertising at adssettings.google.com.
• You can adjust Meta ad preferences in your Facebook or Instagram account settings.
• Industry opt-outs are available at optout.aboutads.info and optout.networkadvertising.org.
• Most browsers offer a "Do Not Track" signal, and some browsers and extensions send a "Global Privacy Control" (GPC) signal. We do not currently respond to Do Not Track or Global Privacy Control signals because there is no consistent industry or legal standard requiring us to do so.

7. How We Protect Your Information

We maintain reasonable physical, technical, and administrative safeguards to protect customer information against unauthorized access, disclosure, alteration, and destruction. The third-party vendors that store our customer and vehicle data, such as our shop-management software provider, maintain their own security practices, which we do not control.

Breach notification. If a security breach exposes sensitive personal information of Ohio residents, we will provide notice as required by Ohio Revised Code 1349.19.

No system is completely secure. You can help protect your information by using strong passwords for any accounts you create, keeping your contact information current, and contacting us promptly if you believe your information has been compromised.

8. How Long We Keep Information

We retain customer and vehicle information in our shop-management system and CRM for as long as needed to:

• Provide and support service to you and your vehicle
• Honor our warranty
• Comply with tax, accounting, and other legal requirements
• Resolve disputes and enforce our agreements

Specific retention periods vary by record type. We generally retain repair records, photographs, and video for the longer of five years or the applicable Ohio statute of limitations. We retain financial records for the period required by tax law. Marketing contact records are retained until you opt out, after which we keep only what is needed to honor your opt-out request.

9. Your Choices and Your Rights

You have the following choices about your information:

• See your information. You can ask for a copy of the personal information we hold about you.
• Correct your information. You can ask us to correct information that is wrong or out of date.
• Delete your information. You can ask us to delete personal information we hold about you. We will delete what we can, but we may need to retain some records to comply with legal, tax, warranty, and Ohio motor-vehicle-repair documentation requirements. We will tell you what we retained and why.
• Stop marketing messages. You can opt out of marketing texts and emails at any time.
• Stop other messaging. You can ask us to stop calling, texting, or emailing you, and we will honor that request.
• Opt out of vehicle marketing images. You can tell us if you would prefer that images of your vehicle not be used for marketing, and we will note that in your file.
• Adjust cookies and advertising. See Section 6.

To make a request, contact us at cpr4yourcar@gmail.com or (330) 818-7120. We will respond within a reasonable time and in any case within 45 days of receiving your request. We may need to confirm your identity before fulfilling a request that involves personal information.

Non-discrimination. We will not refuse service, charge different prices, or provide a different level of service because you exercised any of the rights in this Privacy Policy. Your privacy choices do not affect how we treat you as a customer.

If you choose not to provide information. Certain information is necessary for us to do our work. If you choose not to provide it, we may not be able to provide service. For example, we cannot complete a repair without your contact information, your vehicle information, and a way to take payment. We will tell you what is required at the time, and you can decide whether to proceed.

10. Children's Information

If we learn we have collected information from a minor, we will delete it promptly. If you are a parent or guardian and believe a minor has provided information to us, please contact us at cpr4yourcar@gmail.com.

11. Geographic Scope; Out-of-State and International Visitors

We are a single-location business in North Canton, Ohio. Our services are provided in Ohio, and Ohio law governs our handling of your information.

If you visit our website from outside Ohio or the United States, your information will be transferred to and processed in the United States, where privacy laws may differ from those in your location.

European Union and United Kingdom. We do not knowingly market to, do business with, or collect information from residents of the European Union, the European Economic Area, the United Kingdom, or other jurisdictions outside the United States. Our services are not intended for those audiences, and we do not establish a business relationship with customers outside our local service area. If you are accessing our website from those regions, please be aware that our practices are governed by United States and Ohio law.

12. Third-Party Links

Our website may link to third-party websites, including financing providers we mention in our Terms of Service. We are not responsible for the privacy practices of those websites. Please review their privacy policies before providing your information.

13. Changes to This Policy

We may update this Privacy Policy from time to time as our business, our tools, or applicable law changes. We review this policy periodically and update it as needed. We update the effective date at the top of this document whenever it changes. The version posted at cpr4yourcar.com on the date you interact with us is the version that applies. If we make significant changes, we will note them at the top of the policy and, where appropriate, give existing customers reasonable notice.

14. Contact Us

For privacy questions, requests, or concerns, contact us:

Accessibility. If you have a disability and need this Privacy Policy in an alternative format, please contact us at the email or phone number above and we will work with you to accommodate your needs.